TY  - BOOK
AU  - Kotler, Philip; Bowen, John T.; [and] Makens, James C. 
TI  - Marketing for hospitality and tourism / 
SN  - 9789810697501
U1  - 338.47910688 
PY  - 2010///]
CY  - Boston : 
PB  - Pearson, 
KW  - Management
KW  - Marketing
KW  - Tourist trade--Marketing
N1  - Includes bibliographical references, glossary and index
ER  -