TY  - BOOK
AU  - Kotler. Philip; Bowen, John [and] Makens, James 
TI  - Marketing for hospitality and tourism
SN  - 0130807958
AV  - TX911.3 
U1  - 338.47910688 
PY  - 1999///]
CY  - New Jersey : 
PB  - Prentice Hall Inc., 
KW  - Management
KW  - Marketing
KW  - Tourist trade--Marketing
N1  - Proceedings of a conference held at the NASA Lewis Research Center Cleveland, Ohio, April 14-16, 1987
ER  -