Cateora,  Philip R. ; Gilly, Mary C. [and] Graham, John L.  <br/><br/>
International marketing /  
Philip R. Cateora... [and two others]  
 - Fourteenth Edition  
 - xxxi, 711 pages :  illustrated ;  26 cm. 
<br/><br/> Includes index  
<br/><br/><label>ISBN: </label>9780071270091 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management<br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / C28i