Armstrong, Gary [and] Kotler, Philip  <br/><br/>
Marketing :  an introduction /  
Gary Armstrong [and] Philip Kotler 
 - Global Edition.   Low Price Edition  
 - 644 pages :   illustrated ;  24 cm. 
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label>9789712352423 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management<br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / Ar5m