Marcelo, Jefferson S. [and] Abaigar, Rumar R.  <br/><br/>
Research in tourism and hospitality :   a comprehensive guide for college students /  
Jefferson S. Marcelo 
 - viii, 209 pages;    25 cm.  
<br/><br/>Bibliography: pages 207-209 
<br/><br/>Module 1: Introduction to research writing in tourism and hospitality. Module 2: The quantitative research method. Module 3: The qualitative research methods and mixed method. Module 4: Review of related literature and studies. Module 5: Research design. Module 6: Sampling design and data collection. Module 7: The research instrument and statistical treatment of data in tourism and hospitality research. Module 8: Analysis, presentation, interpretation of data & findings, conclusions, and recommendations of data. Module 9: The publication of research and IMRAD journal article in tourism and hospitality.  
<br/><br/><label>ISBN: </label>9786214063741 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Tourism --Research. <br/>Hospitality--Research. <br/>Hospitality and Tourism--Research 
<br/><br/><label>Dewey Class. No.: </label>338.4791  / M33r