000 | 00801nam a2200265Ia 4500 | ||
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005 | 20230308151506.0 | ||
008 | 211110s9999||||xx |||||||||||||| ||und|| | ||
020 | _a0256214387 | ||
040 |
_cAir Link International Aviation College _aAir Link International Aviation College |
||
082 |
_a658.8101 _bC85s |
||
100 | _aCravens, David W. | ||
245 | 0 |
_aStrategic marketing / _cDavid W. Cravens |
|
260 | _cc1997 | ||
264 | 1 |
_aChicago : _bMcGraw-Hill, _c[1997] |
|
264 | 4 | _c©1997 | |
300 |
_axviii, 670 pages : _billustrated ; _c25 cm. |
||
336 |
_2rdacontent _atext _btxt |
||
337 |
_2rdamedia _aunmediated _bn |
||
338 |
_2rdacarrier _asheet _bnb |
||
500 | _aIncludes index | ||
650 | _aManagement | ||
650 | _aMarketing | ||
650 | _aMarketing--Planning | ||
942 |
_cBK _2ddc |
||
999 |
_c2338 _d2338 |