Geronimo Amurao Learning Resource Center catalog

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Berkowitz, Eric N. ; Kerin, Roger A. ; Hartley, Steven W.; [and] Rudelius, William

Marketing / Eric N. Berkowitz … [and three others] - Sixth Edition - xxxii, 736 pages : chiefly colored illustrations ; 29 cm.

Includes index.

ISBN: 0073656453

Subjects--Topical Terms:
Management
Marketing

Dewey Class. No.: 658.8 / M34

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