Basic understanding to hospitality and tourism marketing with IMC / (Record no. 3542)

000 -LEADER
fixed length control field 00946nam a2200241 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20221216111121.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 221216b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-971-9654-68-1
040 ## - CATALOGING SOURCE
Original cataloging agency Air Link International Aviation College
Transcribing agency Air Link International Aviation College
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 338.47910688
Item number V541b
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Velasco, Evelyn O. ; Javier, Daryl A. [and] Perez, Enrique
245 ## - TITLE STATEMENT
Title Basic understanding to hospitality and tourism marketing with IMC /
Statement of responsibility, etc. Evelyn O. Velasco... [and two others]
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Intramuros, Manila :
Name of producer, publisher, distributor, manufacturer Unlimited Books Library Services and Publishing Inc.,
Date of production, publication, distribution, manufacture, or copyright notice [2017]
264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Date of production, publication, distribution, manufacture, or copyright notice ©2017
300 ## - PHYSICAL DESCRIPTION
Extent viii, 133 pages :
Other physical details illustrated ;
Dimensions 23 cm.
336 ## - CONTENT TYPE
Source rdacontent
Content type term text
Content type code txt
337 ## - MEDIA TYPE
Source rdamedia
Media type term unmediated
Media type code n
338 ## - CARRIER TYPE
Source rdacarrier
Carrier type term sheet
Carrier type code nb
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Bibliography p.131-134
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Tourism
General subdivision Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Hospitality
General subdivision Marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Full call number Barcode Date last seen Price effective from Koha item type
          BSTM Capt. Geronimo Amurao Learning Resource Center Capt. Geronimo Amurao Learning Resource Center Filipiniana 12/16/2022 338.47910688 V541b 2017 002946 08/09/2024 12/16/2022 Book