Fundamentals of marketing for hospitality and tourism / Philip Kotler...[and two others]
Material type: TextPublisher: Singapore : Pearson, [2007]Copyright date: ©2007Edition: Fourth Edition. Low Price EditionDescription: xxiv, 932 pages : illustrated ; 26 cmContent type: text Media type: unmediated Carrier type: sheet ISBN: 9810699921Subject(s): Cultural tourism | Tourist trade | TravelDDC classification: 338.4791Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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Book | Capt. Geronimo Amurao Learning Resource Center General Collection | BSTM | 338.4791 K84m 2007 (Browse shelf (Opens below)) | Available | 000142 |
Includes bibliographical references, glossary and index.
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