Marketing for hospitality and tourism / Philip Kotler...[and two others]

By: Kotler. Philip; Bowen, John [and] Makens, JamesMaterial type: TextTextPublisher: New Jersey : Prentice Hall Inc., [1999]Copyright date: ©1999Edition: Second Edition 1Description: xv, 800 pages : chiefly colored Illustration ; 26 cmContent type: text Media type: unmediated Carrier type: sheet ISBN: 0130807958Subject(s): Management | Marketing | Tourist trade--MarketingDDC classification: 338.47910688 LOC classification: TX911.3
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Item type Current library Collection Call number Status Date due Barcode
Book Book Capt. Geronimo Amurao Learning Resource Center
General Collection
BSTM 338.47910688 K84m 1999 (Browse shelf (Opens below)) Available 000156
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338.47910688 D28s 1994 Sales and marketing for travel and tourism / 338.47910688 H86t 2008 Tourism and hospitality marketing : a global perspective / 338.47910688 H86t 2008 Tourism and hospitality marketing : a global perspective / 338.47910688 K84m 1999 Marketing for hospitality and tourism / 338.47910688 K84m 2003 Marketing for hospitality and tourism / 338.47910688 K84m 2010 Marketing for hospitality and tourism / 338.47910688 K84m 2010 Marketing for hospitality and tourism /

Proceedings of a conference held at the NASA Lewis Research Center Cleveland, Ohio, April 14-16, 1987

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